Articles
It depends. Whether or not to pay for Yelp ads is a question we are frequently asked by clients. Truth is, deciding whether to fork over the high prices for Yelp advertising depends on a variety of factors - the main factor being: what is your ROI per customer acquisition. Let's take a look at the ... Read More
March 11, 2012 Category: General No Comments 
Having a website can be confusing. We've created this informational guide to help demystify some of the more important aspects of owning and maintaining a website. First things first, let's discuss the different aspects to "having a website", using an analogy we can all understand - owning a car. Bear with me as I try not to ... Read More
March 11, 2012 Category: General No Comments
What is web content strategy? In it's most basic form, content strategy with regard to your website defines the way content is planned, created, shared, curated and archived. Whether you are a small business writing a few blog posts a month or a large corporation making hundreds of posts per month, a solid content strategy will ... Read More
March 11, 2012 Category: Search Engine Marketing, Search Engine Optimization No Comments
For anyone new to SEO or wanting more information, I strongly suggest spending some time reading through the Google Search Engine Optimization Starter Guide to familiarize yourself with some of the terminology. It is a great way to get an overview of what the SEO basics are all about. One thing that the ... Read More
March 10, 2012 Category: Search Engine Optimization No Comments
While content may still be king, it is simply not enough to follow the "standard" SEO conventions of using targeted terms in a particular density, in the correct order with the proper semantic structure. Search engines (and humans) are looking for more. They want to read an narrative that means something. They ... Read More
March 10, 2012 Category: Search Engine Marketing, Search Engine Optimization No Comments
Local search is a key concern for most businesses and brands. In this article we will do a quick overview of the top 7 factors that can help strengthen your local search ranking. 7 Tips to Help Get You To The Top of Local Search Name, Address, Phone Number (NAP) Make sure that the name, address (physical address ... Read More
February 20, 2012 Category: Search Engine Marketing, Search Engine Optimization No Comments
Over the past few years, WordPress has blossomed into a full featured Content Management System (CMS) powerful enough to create sites for everyone from your local dentist to CNN. WordPress is a free, open source CMS. The price makes it cost effective to you as a customer, and because it is open source, there is ... Read More
January 15, 2012 Category: Search Engine Optimization No Comments
You can spend thousands of dollars to have someone build you a beautiful website, but there is no guarantee that anyone will come. Many web design companies are not SEO savvy. In order to get rankings and visbility on the web, you will be forced to spend hundreds and thousands on specific SEO services, on ... Read More
January 15, 2012 Category: Search Engine Optimization No Comments
(Because everyone loves lists.) Honesty. Not only the best policy, but our only policy. Affordability. We've perfected the art of working within your budget - large or small. No Sales. Our focus is on building solutions, not selling them. Speed. Quick turn around times and support reponses. Options. We want your website to be as ... Read More
December 24, 2011 Category: General No Comments
The purpose of this questionnaire is so that we can better understand your business, market and operating environment. This helps us to more efficiently tailor a solution for your company and determine exactly what needs to be done with regards to development, optimization and marketing. The information provided in the questionnaire will be strictly used to ... Read More
