Your Website Is Like A Car
Having a website can be confusing. We’ve created this informational guide to help demystify some of the more important aspects of owning and maintaining a website. First things first, let’s discuss the different aspects to “having a website”,...Web Content Strategy Basics
What is web content strategy? In it’s most basic form, content strategy with regard to your website defines the way content is planned, created, shared, curated and archived. Whether you are a small business writing a few blog posts a month or a large...Google’s SEO Starter Guide
For anyone new to SEO or wanting more information, I strongly suggest spending some time reading through the Google Search Engine Optimization Starter Guide to familiarize yourself with some of the terminology. It is a great way to get an overview of what the SEO...Is Content Still King?
While content may still be king, it is simply not enough to follow the “standard” SEO conventions of using targeted terms in a particular density, in the correct order with the proper semantic structure. Search engines (and humans) are looking for more....Aclarity Systems
The Aclarity Systems project was a Joomla to WordPress migration, which involved a complete redesign of the Aclarity Systems website to enhance it for search through both paid and passive search engine marketing channels. Using design aesthetics suggested by Aclarity,...